Jaime (he/him) is a mexican designer based in Madison Wisconsin. He specialize in branding, art directing, and illustration.
The process is simple and collaborative.
Throughout this simple process, I collaborate with clients and stakeholders to solve problems, communicate messages, or create artistic expressions. Collaboration, experimentation, and iteration are often key components, leading to innovative solutions and impactful outcomes.
IdeationWe start generating initial ideas and concepts.
ResearchGather information and inspiration.
Concept devRefine and expand upon selected ideas. I work closely with clients and stakeholders to follow the best direction.
DesignBring concepts to life through visual or tangible mediums.
Review & FeedbackIt is important to input and make necessary revisions before project launch.
FinalizationI polish and prepare creative work for presentation or implementation.
Our experience
Independent graphic designer Madison, WI
Visual Designer / Art director
As an independent graphic designer, I create tailored visual solutions for clients, covering branding materials and marketing collateral. I manage projects from client discussions to final delivery, ensuring timelines are met. Adaptability, creativity, and effective communication are key to thriving in this dynamic field.
Trek Bicycle Co. | 2018 - 2023 - WI
Visual designer
My work consisted of creating concepts and designs for marketing materials used in retail stores (direct own stores and retailers) and digital platforms. Additionally, part of the process involved providing art direction to photography studios, independent photographers, and an in-house video crew.
Alma Matter Studio | 2017 - 2018 - TX
Designer - Brand Manager
I spearheaded our creative process, capturing each client's brand essence while pushing boundaries. Managing projects, client communication, and fostering innovation in a positive environment were key. Adapting to diverse tasks, especially collaborating with clients from El Paso, Texas, and Ciudad Juárez, México, was crucial. Despite challenges, seeing our designs impact clients' brands made it all worthwhile.
Teamwork.
The perfect client and collaborator for me embodies a synergy of clear communication, mutual respect, and shared vision. My ideal collaborator provides thorough briefs, allowing for a deep understanding of project goals and target audience. They appreciate the creative process and trust the designer's creative instincts, allowing for exploration and experimentation. Ultimately, this perfect client and collaborator foster an environment where creativity flourishes, resulting in impactful and successful design outcomes.